In a fast-paced newsroom, reliably detecting AI-generated content before it’s published can be challenging.

Fake ‘experts’, deep-fake images and videos, and AI-generated text are making it into the media, compromising the integrity of quality publishers and broadcasters.

Flip-Pay has partnered with media trade title Press Gazette to launch Made by Humans - the first AI-checker built specifically for newsrooms.

Key features:

  • Reviews text, images, video and audio before they go live
  • Uses industry-leading AI-detection tools Pangram and identifAI
  • Plugs directly into content management systems, assisting human judgement
  • Reviews content in four languages (English, Spanish, French and German)
  • Reads the latest LLM watermarks including C2PA and SynthID
Find out more
Press Gazette survey showing demand for reliable AI-generated content detection

Article 50 of the EU’s AI Act requires AI-generated content in public-interest media to be flagged as such. In a recent Press Gazette survey of news professionals, almost two-thirds (64%) said their publication has no way to reliably do this.

Made by Humans can help. From within CMSs it:

  • Grades and marks content items as likely ‘AI-Generated’, ‘AI-Assisted’ or ‘Human Made,’ allowing editors to review and label accordingly
  • Records all checks and human interactions, and generates audit trails
  • Supports compliance efforts with Article 50 of the EU’s AI Act
Find out more or book a demo today

w: madebyhumans.press e: info@madebyhumans.press

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